Essential DIY Branding Kit

$120

A DIY branding kit for entrepreneurs who want to stand out in the marketplace.

The Essential Branding Kit is your guide to the 3 out of 5-Steps of Brand-Building —Discovery, Clarity and Design. It helps you go beyond the basics to create a cohesive brand identity system that will represent your brand in the marketplace. Whether you're refining your message or preparing to work with a creative partner, this kit gives you a focused framework to align your brand vision to tangible brand assets.

📖 WHAT YOU'LL GET

Introduction (PDF)
- A warm, practical guide to help you navigate the kit with clarity and ease.

Brand Discovery: includes the Brand Core Framework (PDF)
- A guided workbook that deep-dives into defining your brand persona, customer persona, and all of your brand's foundational elements —all through practical exercises designed to bring direction to your business.
- Includes a real case study from our own branding agency —so you can see the framework in action and apply it to your own brand.
Brand Clarity: includes the Brand Core Deck (option for Keynote or Powerpoint)
- This is your working document —the space where you’ll capture your answers from the Brand Core Framework. All your succeeding brand assets will be anchored to this.
Brand Design: includes the Brand Design Framework (PDF) + Brand Guidelines (option for Keynote or Powerpoint)
- The Brand Design Framework is an easy-to-follow workbook that guides you with the design standards in creating your brand's visual and verbal elements —like your logo, colors, messagings, and all other brand elements, that will represent your brand in the marketplace.
- The Brand Guidelines is your ready-made brand book to compile all your brand elements. This keeps future collaborators aligned with your messagings and visuals.

💡IDEAL FOR

Founders who want consistent brand identity to guide marketing efforts
Entrepreneurs refining a new or evolving brand
Small business owners preparing to work on their brand on their own, or with a designer
Creators who want to stand-out

🔎 HOW IT COMPARES

The Essential Kit gets more depth than the Basic Kit with added exercises on:
- Brand Design: includes Colors, Messagings and the complete Brand Identity System
Missing the Comprehensive Kit’s deeper dive into:
- Brand Development
- Brand Direction
- Complimentary Brand Consultation

⭐️ PRO TIP! Upgrade to maximize your investment.

When you’re ready to go deeper into brand execution and storytelling to gain loyal customers for your business —upgrade to the Comprehensive Branding Kit.